On Monday, Jan. 17, Western Counties Regional Library launched a new look and website, part of a rebranding process after nearly 50 years with the same look. District Design Co. is the creative team for the rebrand, and RockFort Media designed the new accessible website. “Since the design of the original logo nearly 50 years ago, our communities and our library have undergone a lot of growth and change,” says Library Executive Director Erin Comeau. She says the rebranding better reflects today’s public libraries, what they stand for, and how they are used. “District Design did an...
Library’s rebranding journey begins
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